Microsoft – A compelling content mix
Our informative, visually-arresting content has helped Microsoft Corporate, External and Legal Affairs (CELA) tell and amplify its stories since 2019.
We help build an engaged audience for the On The Issues thought leadership website and on LinkedIn. As an extension of the CELA team, we help with planning, creative ideation, execution and analysis. Videos and bold carousel graphics distil longer-form content into bite-sized stories. And a regular LinkedIn newsletter provides a deep dive into trending areas of Microsoft’s expertise.
LinkedIn ‘On the Issues’ page, January-March 2023:
6.4%
average organic engagement (benchmark 2%)
10%
increase in followers
Services
Data journalism, Content, Social media, Strategy, Animation, Campaigns, Live events, Video
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IFRC – Giving annual reports a human face
