IFRC – Giving annual reports a human face
We used real-life stories, stunning full-bleed imagery and impactful graphics to create a powerful annual report for the IFRC’s Global Climate Resilience Platform.
We used real-life stories, stunning full-bleed imagery and impactful graphics to create a powerful annual report for the IFRC’s Global Climate Resilience Platform.
Formative was approached by International Federation of Red Cross to create, design and write an annual report for it’s Global Climate Resilience Platform. The objective of the report was to highlight the key successes and progress made in implementing the GCRP since its launch.
By humanising IFRC’s work and focusing on telling real stories, we made the report more impactful – and more relatable. All within a tight four-week deadline, thanks to weekly check-ins and a shared work-back plan that kept everyone aligned on feedback and sign-offs.



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